These tools are just what you need to start and / or improve your business.
Being a Latina and being an entrepreneur, more than a challenge, today is a latent reality. The cases of women who decided to start their business and who are now a fundamental part of their family and their community are becoming more and more successful women entrepreneurs.
Although of course, there are always small stones in the way that limit us to fulfill our dreams. Fear of failure and lack of preparation are the main fears.
But leave this aside, because if you finally convinced yourself to start your business or you already have one and want to improve it, these tools will take your path to success, much easier.
1. DreamBuilder: Get Qualified With A Business Course
Being an entrepreneurial woman is not an easy task, but it is not impossible either. So the bottom line is to get advice on how to get started on that adventure. And although there are many blogs and articles on the Internet, there is nothing better than receiving training from the experts.
Therefore, Thunderbird School of Global Management has the ideal solution for you. This university has the DreamBuilder online program, which thanks to funding from Freeport-McMoran, is completely FREE!
In addition to the fact that you do not pay and it is exclusively focused on women entrepreneurs, it is a super complete and simple training. In DreamBuilder you will learn:
- The advantages of having your own business and the benefits of being able to follow your dream.
- The concepts of client, competition; as well as the necessary laws and regulations.
- To make a business plan and how to get the best out of it to be successful.
- Basic knowledge about marketing and advertising, costs and prices.
It's super easy and interactive! It consists of 12 courses that will make you an expert in business. They use very simple examples. It even includes a soap opera to clarify each concept about the formation of a company. You do not believe me? Check this!
At the end of the program you will receive a certificate that supports your knowledge, the best thing is that you will have your own business plan, which you can use as a guide to start your dream.
In addition, with DreamBuilder you will be able to study at your own pace and in your time, without pressure, more than what you put on.
2. Asana or Trello: Manage Your Tasks
Maintaining order and coordinating the tasks of each member of the business or company is essential. Sometimes we can overlook some things. But, with these tools there will be no failure.
They can begin to communicate, assign tasks, send documents, and keep track of everything. So you can forget about the infinity of Outlook emails, which we know are a horror. In addition, you can have all your work in one place, and others can see your documents to be aware.
Both are free (up to a certain number of members). And they are an excellent resource to increase the productivity of any micro-business.
3. Expensify: Control Your Expenses
The most important thing to take care of when starting a business are expenses. Expensify It helps you with this, especially if the numbers and accounts get a bit complicated for you like me.
This app allows you to take a photo of any receipt, which will be saved and organized among your business expenses. In addition, you can keep track of card expenses and bank transactions. So that, at the end, you can make a financial report in the simplest way you can imagine.
It's a real relief and to some extent, you could save yourself the service of an accountant while your business fully takes off. If you want to know more about how to control your business expenses, click here.
4. Hootsuite: Promote Your Business
Nowadays it is vital to have a presence on social networks. This will attract more customers and make your business better known.
Every social network is different. What works on Facebook doesn't necessarily work on Instagram or Pinterest. The idea is to invest in advertising in a smart way.
Hootsuite It is the favorite tool of all marketers. With this you can regulate the advertisements of your brand. For example, choose your audience, track your campaigns and see the reach of each post.
For its part, Instagram or Pinterest are perfect for showing your products and their benefits to the public in a more graphic way. Consider that the human brain loves visual content.
People process images 60 thousand times faster than text!
Instagram has a much younger audience, so your posts can be more dynamic and entertaining. Get creative! Users seek a personal experience with brands, in order to interact.
With Pinterest, the intention of the user is to search for specific content about products, services, tips or inspiration in general.
5. Kickstarter, Indiegogo or Kiva: Seek Financing
Some time ago, to undertake a personal or business project, it was necessary to request a loan or bank credit. With the internet, things have changed and new possibilities such as crowdfunding have opened up.
It is a collective and online financing network. Through financial donations, you can get money to boost your business in exchange for significant rewards.
For example, if you have an idea about a kids toy or amazing clothing design, but you don't have the money to create, produce or sell it, just upload your idea on any of these digital platforms and if people like it, He will send you money!
So nowadays there are no excuses! We have many doors open to becoming women entrepreneurs.
Remember that you don't need to wait for a miracle to happen to you. You can do it!
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